bUilT
FOrMORE.
SOLANO & CATALÁN.
VisiON
Solano & Catalán are more than an architecture firm – they are a school of thought. For over 40 years they’ve been shaping urban landscapes, infrastructure visions, and buildings with character – uncompromising, bold, and across continents. When they called us, it wasn’t about a redesign. It was about a ReStatement. What does a brand need when it’s already the benchmark? A sign. A language. A structure.
blUEPrint
We built the brand like an architect builds a structure: – A symbol that breathes space. The new mark abstracts the “S” of Solano & Catalán – an architectural constant, a monolith in motion. – A custom typography. Sharp in its edges, smooth in its rhythm. Geometric and clear, yet always human in scale. – A grid as a floorplan. Modular, logical, resilient – a city map for the brand. And colors that think like architecture itself: Concrete, graphite, light & shadow. Nothing more is needed to carry weight.
STRUCtUrE
The new visual identity isn’t a look. It’s an expression. A system that leaves room – for projects, for statements, for statements about projects. A brand presence as powerful as the architecture behind it: timeless, resilient, global. What we layered, stacked and cast: – Strategy & Brand Positioning – with foresight and gravitas – Branding, Naming & Claiming – stripped to the essence – Corporate Design & Typography Development – built for decades – Design Grid, Color World & Visual Language – like a masterplan – Iconography, UI/UX & Wording – minimal, modular, monumental Solano & Catalán. Where architecture becomes language. And design becomes foundation.
