MORETHAn VelTlinER.MORE
THAnAvillA.
HANK’S BAGELRY.
bAGElNeWs
Australia’s bagel temple. Neighborhood legend. Coffee cult. Now with a new face – and we drew it. Illustration + wordmark. That’s all it takes to flip a brand from zero to new. The bagel becomes a character. Flour and water turn into personality. Playful, cheeky, charming. This isn’t a re-design. This is a Bagel Remix.
CreAMANDiNk
We put ink to paper. And let the bagel speak. It smiles, it dances, it tells stories. It’s not just a product – it’s an experience. Plus: a wordmark that keeps the simplicity of the original, but stays modern, fresh, unforgettable. Reduced palette. Maximum impact. From packaging to in-store to Insta – Hank’s Bagels now roll through the neighborhood with a brand-new identity.
frEshlYDRAWN
Hank’s was already a legend. But with our stroke, a bagel shop turned into a brand. Warm. Witty. Unforgettable. And the best part? This is only the beginning. Because from one circle, you can spin an entire universe.