GOWOOOHOOOOO!
GO.COMPARE.
Risk MANAGEMENT
Faceless in the jungle. No brand. No presence. Just options. Go.Compare stood tall — but lost in the no man’s land of comparison sites. Clicks? Sure. Character? Zero. No emotional closure, no trust, no visual identity. The competition? Copy-paste clones. The real question: How do you become incomparable in a market built on comparisons?
cOVERAGE
Gio ain’t a mascot. Gio’s a goddamn brand insurance policy. We didn’t just draw. We created. A character with edge, with punch, with unapologetic personality. Branding as a high-value asset. Illustrations, UI, motion – dripping with understatement yet blasting over the top. No bullshit. Just bite. Gio is the policy against boredom. And our concept? No basic coverage. Premium. Extra wild.
pOliCY
What used to be compared is now celebrated. Gio went viral – inside and out. Brand loyalty, click-through, ad recall – all smashing benchmarks. Touchpoints turned into punchlines. And Go.Compare? From background noise to main stage. Gio lives. Gio sells. And us? We closed it with Ragged Edge. No brokers. No middlemen. Straight, digital, sky-high.