iFWECREATED
AcaR.
AMBIENC3.
ENGiNEERED TO REiMAGiNE
From automotive supplier to idea driver. With Continental, we shape the future of mobility. With the concept car Ambienc3 we proved the shift: from functional interiors to trend-setting mobile work and living spaces. Everyone asked: Why would an automotive supplier design a car? The answer is simple: times change. And we? We changed with them. Ambienc3 is no showcar. It’s a radical rethink. A new definition of interior. Not a cockpit. A comfort zone. A workspace. A place to be.
DEsiGNED TO DisRUPT
Design in the driver’s seat. Appearance ignites. Branding with backbone. Motion with drive. Storytelling with suspense. We treated Ambienc3 like a car – and built it like a brand. With a visual system that flows instead of drives. With a language that inspires instead of informs. With iconography that accelerates interfaces. The logo? Reduced. Modular. Forward-facing. The typography? Clear as a head-up display. The imagery? Futuristic. Premium. Uncompromising. Ambienc3 wasn’t a launch. It was an experience. Streamed worldwide, unveiled at the IAA. Live as a statement.
DRiVEN bY cHANGE
What we built in: Branding & brand strategy Design concept & corporate design Storyboard & storytelling Campaigns & motion design Iconography & 3D design UI & UX for touchpoints Layouts for print & digital Streaming setup for product launch IAA trade fair communication The result? A concept car that does more than park pretty. A performance that’s more than a case. A brand that shows: the future has already begun – and it sits inside Ambienc3. Created with Continental. Crafted by LoBo.